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Create and change product records without chasing every missing field.

Duvo collects product data, validates it against channel and system rules, routes exceptions to the right owner, and updates approved records across the existing estate.

Complete

Before publication

Required attributes, documents, approvals, and effective dates are checked by destination.

Owned

Data exceptions

Each missing or conflicting field reaches the person accountable for that data.

Synchronized

Approved records

Destination updates and failures stay visible against the same product request.

Duvo establishes the baseline and validates the opportunity on your records before a live scope is agreed. No customer result is claimed for this solution yet.

Product Master Data Management runs on Duvo’s Enterprise Execution OS.

See how Duvo works

Each product request shows missing data, failed rules, owners, and destination status.

The product view connects source documents, approved attributes, validations, exceptions, decisions, and system updates in one product record.

Product Master Data Management · Illustrative

Product setup and change requests are checked against the rules for every destination system and channel.

Adds cases
Product Request
Processes cases
Data Review
Total

24

Pending

5

Postponed

2

In progress

4

Needs input

3

Failed

0

Completed

10

Add filter
Case
Case Status
Data status
Scope
Decision
Exceptions
Next action
Product PRD-401
Needs Input
Needs Input
ERP and WMS
Request data
1
Review
Product PRD-402
In Progress
In Progress
ERP
Publish record
0
Review
Product PRD-403
Completed
Completed
Retail channel
Request certificate
0
Closed
Product PRD-404
Pending
Pending
PIM and ERP
Resolve unit
1
Review
Product PRD-405
Postponed
Postponed
All destinations
Publish product
0
Review

Showing 5 of 24 cases

  1. 1

    Approval

    Exceptions pause for the named owner

    Each exception carries the source records, applied rule, recommended action, and the person authorised to decide.

  2. 2

    Data status

    Data status is visible before the action

    Each request shows the fields, documents, validation rules, owners, and destinations still blocking publication.

A product record is only complete when every downstream system can use it.

Commercial, regulatory, logistics, tax, content, and channel data arrive from different owners and must satisfy different rules before launch.

  • Requests arrive incomplete.

    Required attributes, documents, dimensions, classifications, and effective dates are scattered across forms, files, and messages.

  • The same field follows different rules by destination.

    ERP, PIM, ecommerce, retailer, market, warehouse, and regulatory records can require different formats and approvals.

  • Corrections create inconsistent versions.

    A change made in one system can leave old descriptions, units, packaging, tax, or logistics data elsewhere.

Move product setup and changes through one controlled record.

Duvo gathers routine inputs and validates each destination. Data ownership and material product decisions remain with people.

  1. 01Collect

    Collect the product request and source records.

    Duvo reads supplier forms, specifications, certificates, images, commercial data, packaging, and logistics records.

  2. 02Validate

    Validate fields against destination rules.

    Required attributes, formats, units, classifications, relationships, documents, and effective dates are checked for each system and channel.

  3. 03Resolve

    Route missing or conflicting data.

    The accountable product, commercial, regulatory, tax, content, or logistics owner receives the exact field and source evidence to decide.

  4. 04Approve

    Approve the product record.

    Material changes and destination-specific exceptions wait for the authorised data owner before publication.

  5. 05Publish

    Update the approved destinations.

    The approved record updates ERP, PIM, ecommerce, warehouse, customer, and reporting systems with status recorded per destination.

Data owners approve material product decisions and publication.

  • Rules are defined per destination

    Required fields, formats, validations, ownership, and publication conditions follow the approved data policy.

  • Conflicts pause for the accountable owner

    Regulatory, tax, commercial, logistics, content, and lifecycle exceptions do not publish without approval.

  • Every version remains traceable

    Source values, validations, corrections, approvals, publications, and destination status stay linked.

Review security and assurance

Work across the product-data estate already in place.

Duvo can coordinate product data across ERP, PIM, ecommerce, warehouse, customer, regulatory, and reporting systems.

Works across

SAP product master, product information management, supplier portals, ecommerce platforms, warehouse systems, digital asset management, regulatory repositories, customer data pools

Contracted guarantee

5x ROI, guaranteed.

If measured results fall below 5x the total proposal price, the whole contract is free.

What teams ask about Product Master Data Management

  • When does Product Master Data Management run?

    A product is created, changed, listed, or found with incomplete master data.

  • Who owns Product Master Data Management?

    Product data, commercial operations, supply chain, regulatory

  • Which systems can Duvo work across?

    Duvo can coordinate product data across ERP, PIM, ecommerce, warehouse, customer, regulatory, and reporting systems. Typical sources include SAP product master, product information management, supplier portals, ecommerce platforms.

  • Where does a person stay in control?

    Rules are defined per destination: Required fields, formats, validations, ownership, and publication conditions follow the approved data policy.

Continue in Product Lifecycle Management

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